david hieatt
Do one thing well
User manual - Do Book Co (2)
2-20
2, Like a tree, be happy to grow slowly.
What a business needs is a
lot of patience. It needs to be given time to grow slowly so it can grow
strong. We have to realise it can’t go straight from acorn to fully grown tree.
Most businesses are forced
to grow more quickly than they would like because their costs are higher than
they can afford, or they have taken on a lot of debt to start the business.
We know we have to keep
our costs low and we will not take on debt to start the Do Book Co. Instead, we
will raise money for working capital by selling shares in the company.
No loan to repay. No bank
to answer to, just our customers and our shareholders.
And we will welcome debt
into Do Book Co just like a tree would welcome a chainsaw.
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