david hieatt

Write your business plan on a doormat


When you order a doormat, they charge per word. This financial restriction makes you think long and hard about what you want to say. The other restriction is that space is limited. So your thinking needs to be distilled down into the fewest number of words possible. (The doormat is good because it makes Twitter feel like a novel) If you can get your thinking about your business so simple that it can appear on a doormat, my bet is that you will have plenty of customers walking on it.

When everything seems to be going against you, remember that the airplane takes off against the wind, not with it. Henry Ford 

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So your thinking needs to be distilled down into the fewest number of words possible.

This is a great comparison! Companies shouldn't make complex things even more complex. Complexity is constant in a business, and a company can handle that by doing simple but efficient strategies. There are actually some successful businesses which grew from small beginnings!

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Thank you for sharing this post. Developing a business plan and continuity plan are two vital aspects of running and maintaining a successful business. Today's world is so unpredictable, that you must be prepared for every situation.

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